Category Archives: Uncategorized

App Store Optimisation 101

Cross post from a blog post + iOS Dev Scout event happening today where I talk about App Store Optimisations. Check out the full blog post at 2359 Media’s blog (My digital consultancy who’s mission is to create business value through digital experience engineering)

The top mistake clients make when building their app

This is a excerpt from a presentation given at CommunicaAsia 2013 on Why Apps fail. The presentation covered more items than what I have blogged here and you can download the original slides here. The topic was: Top 10 Mistakes Clients Make When Building Their App – How did your app turn out to be… Read More »

Phones in Asia: A Mobile Marketing Perspective

Understanding the present The Asia Pacific region is a market of more than 2 Billion people and there are many countries within the region. The size and differences means that agencies do not have an easy time targeting and creating ads for this region. Therefore agencies typically deal with the fragmented region by having local… Read More »

What the iPad will be

/* Disclaimer: This will sound very Apple Fan boy like!!! I really meant for the article to show that most people need a simpler computer. The iPad with all its hype right now is a great example of what could be */ The iPad is an oversized iPod Touch. There I said it and I… Read More »

Objective UI Design

  UI design Case Study UI design is important but how do you get feedback from your users? One could do user testing sessions and users will tell you what they do not like. However how do you quantify which UI is better? So this blogpost is just an awareness blog post to let you… Read More »

Wooh! after 3 tries MallMent is in Da Store!

iTunes Link   From Mallment.com Ever got lost in a mall? Wondering where that Food court, Levis store or MacDonalds was? I have certainly have and that is why I created MallMent. MallMent is an iPhone application that helps you navigate in increasingly large and horribly layout malls.   It includes · Location Sensing of… Read More »

10 things to know before you pitch a VC for money

http://www.ted.com/index.php/talks/david_s_rose_on_pitching_to_vcs.html The Summary It is about you What do the VC wants to know about you Integrity – That you are honest and the company is legit Passion – That you are fired up about your idea Experience – That you have some experience in getting a company and product up and selling Knowledge –… Read More »

Blogger Food Review: Japanese Express @ NUS

  This is another new stall in NUS Engine Canteen. In fact it just opened 2 weeks ago. It replaced that horrible Nonya store that always had no queue. I went there twice in the last six months and they always didn’t have what I wanted so I was forced to compromise on whatever they… Read More »

Hougang Minced Meat Fishball Noodles (NUS)

   It’s one of the new stores in NUS. BTW: if you think Engine food still sucks, then you might not have been to Engine canteen for a long time. Most of the stalls there are very very and in IMHO engine probably has the best canteen food in NUS now. This is a great… Read More »